Resume

Joshua Heller / joshuaheller[at]gmail.com / @joshuaheller

EDUCATION

University of California, Davis, CA; Bachelor of Arts, June 2005. Major: American Studies, emphasis in Humor Studies.

Universidad de Cordoba, Cordoba, Spain; Study Abroad, academic year 2003-2004.

SKILLS

Bilingual: English & Spanish Technical Skills: Adobe Photoshop, Ableton Live, Content Mgmt. Systems, Entourage, Microsoft Office Suite Certificates: Final Cut Pro certified

PROFESSIONAL EXPERIENCE

Contributor, Slacktory: Wrote articles and created images for My Damn Channel’s blog that viral videos, memes, and Internet culture. July 2011 – Present

Correspondent, The Awl: Covered the ephemera of SXSW Interactive, Film, and Music festivals in Austin, for New York City-based website The Awl. March 2011

Online Editor, Current TV: Programmed the Current.com homepage, created promotional images with Photoshop, writes promotional copy. Selects topical news stories to feature on website. Tracks internet trends and reports to programming and department for online content. Applies personal strategy for generating website traffic, produces analytic reports on site traffic and performance.

Los Angeles, CA. March 2010 – November 2010

Producer, Current Virals, Current TV: Selected viral videos to be featured in the show, in television promotional, and on Current Tonight. Licensed viral videos for use on television.

Los Angeles, CA. March 2008 – December 2010

Instructor, “Blogging Shmogging,” American Jewish University Extension: Co-taught the basics of web 2.0 and social media (including Facebook, blogging, and Twitter) to seniors.

Los Angeles, CA. November 2009

Online Comedy Producer, Current TV: Wrote original content on comedy, internet memes, and internet trends for Current Comedy Blog. As the web liaison to Infomania and SuperNews, communicated internet trends to producers and talent,contributed original segments, researched programming materials, performed minor on-screen appearances. Developed business relationships with websites such as College Humor, Buzzfeed, and AOL. Promoted Current programming on Current.com and other websites

Los Angeles, CA. March 2009 – March 2010

Online News Editor, Current TV: Curated Current.com with topical news stories, reported breaking news, verified credibility of user-contributed news, developed Current news “pods” (web-to-television productions).

New York, NY. March 2008 – March 2009

Online Content Editor, Current TV: Determined trending items (viral videos and news stories) to feature on Current.com alongside original content, wrote humorous summaries of topical news articles, curated the home page with best possible content.

Los Angeles, CA. Oct 2007 – March 2008

VIRAL SUCCESS

Bros Icing Bros– Summer 2010 - I contributed to the viral trend of “bros icing bros” by promoting existing content while creating original new content. A video I uploaded to YouTube now has +100 thousand views. The video’s success is in its timeliness and SEO titling. My video was also the first piece of “smart content” on this trend, which led to an interview with The New York Times.

Mini Daddy– Spring 2010 – This video had appeared in Spanish language blogs before I became the first person to write about it in English. When I found the video in January it had several thousand views. After 3 days on Current Blogs it was viewed more than 1.5 million times. As the video became more successful, I created original content around it. I traveled to Monterrey, Mexico and got an exclusive interview with Mini Daddy. This video, in turn, was viewed 10k times on Current.com, and 22k times on YouTube.