“As it turns out, the traditional television business is far stickier than people thought, and audience behavior is not changing as rapidly as people thought it might,” said Richard Greenfield, an analyst at BTIG Research. “Yes, television viewing went down in 2012 for the first time, but people are still watching five hours a day. YouTube is growing, but people are watching eight minutes a day. They are where cable was in 1980.” But he added that it would not take YouTube and the Internet 30 years to overtake television.
Well, I guess TV’s still got it.
(Source: The New York Times)4 months ago • 0 notes